Pain is not a choice. But you DO have a choice of what you do about it. For over 25 years, Sore No-More has been trusted by professional equine athletes, therapists, trainers, and veterinarians for topical pain relief. SNM can help put a stop to the never-ending cycle of soreness, tiredness, and inflammation that can wreak havoc on muscles, tendons, ligaments, and other soft tissue.